Competition breeds excellence. The top stays on top thanks to their competitors nipping at their heels. Often another entity in the race will pull ahead for at least a short amount of time, but this isn’t the case with the Ford F-150. The F-series truck line has been at the top of the Kelley Blue Book sales charts for decades for good reason. Take a day to visit an Indianapolis Ford dealer to find out for yourself first-hand!
The numbers don’t lie when it comes to the sales charts. Over 519,000 F-series trucks sold internationally during the first half of this year, and the F-150 is by far the most popular option of this series. The bulk of these sales were in the U.S., but they’re still higher than any other model in the world.
Toyota’s Corolla is a close second in sales, at 472,000 worldwide. The end of the year total from 2016 was a close call, and this year is shaping up to be similar; Corollas were at 950,000 vehicles sold while the F-series were slightly ahead, at 986,000 by the end of 2016.
Kelley Blue Book rates the Corolla at number eight on their top 10 list of 2017 vehicles. The Corolla’s lessened popularity in the United States is a factor for this ranking, even though it’s more popular than the F-series in some countries. The F-150 more than compensates for its lack of appeal in some countries with its strong historical presence in the market.
From Vehicle to Lifestyle
Over the years, Ford transformed the perception of its F-series trucks from a high-quality utilitarian vehicle into a lifestyle choice. Consumers used to view trucks solely as farm tools and cargo haulers. Gradually, the perception of trucks changed, and Ford was there at every turn to match consumer needs.
People started using trucks more for passenger transport and taking trips to the store for large hauls of groceries. Hayrides, tailgate parties, and hobbyist equipment hauling wasn’t far behind, nor were tailgate parties.
Today, drivers choose and use trucks for nearly the same reasons as they drive sedans—from trips to fast food joints to lengthy job commutes. The truck’s intended design as a cargo hauler still proves true to this day, but the standard four-door cab design and the high-quality interior is a result of the modern population’s usage patterns.
The F-150 was redesigned at every milestone to keep up with modern consumers and what they expect from a vehicle. This constant innovation has earned the Ford F-150 the number-one spot on sales charts for 35 years.
Staying Ahead of the Joneses
The F-150 hasn’t just kept up with the times; it remains ahead of the pack. Some of this can be attributed to the unique aluminum body and turbocharged EcoBoost engines that are still, to this day, exclusive to its class. Other reasons include the renovation of its steel bed to high-strength aluminum, the numerous options of engines and accessories, and the overall quality Ford brings to the table compared to other trucks. The F-150 does so many things better than its competitors, and it would be shameful to mark it as nothing but exceptional.
Whether you’re looking for a heavy-duty hauler or something with the option to do a little bit of everything, you just can’t go wrong with the Ford F-150. Kelley Blue Book places the F-150 as the number-one car of 2017, and we think you will, too, once you drive it. Visit your Community Ford dealership in Indianapolis to get your hands on the steering wheel in person.